BetterWho

JUNE 26, 2025

[link] Understanding the Basics: Coaching vs. Consulting In the world of property management , clarity matters—especially when you’re investing time and money into growth. Yet, many business owners confuse “coaching” and “consulting,” using them interchangeably. While they can overlap, they serve different purposes, offer different outcomes, and are used at different stages of your business journey.

Consulting

BetterWho

JUNE 20, 2025

10 Creative Marketing Ideas for Property Management Companies When you’re running a property management business, “just posting on social media” doesn’t cut it anymore. If you want to stand out, win quality property management leads, and scale your operations, you need to get creative—and strategic. Creative marketing isn’t about gimmicks.

Property Management

BetterWho

MAY 1, 2025

Why Property Management Training Matters Whether you’re just starting a property management business or scaling fast, training is the key to consistent growth. But the good news? You dont have to spend thousands of dollars or get lost in YouTube rabbit holes. There are property management training resources available onlinemany of them freeand they can help you master the fundamentals, like NARPM Training Courses , sharpen your leadership, and grow your business with confidence.

Property Management

BetterWho

JULY 15, 2025

Managing Rental Properties Without Burning Out Most property managers don’t start out thinking they’ll become overwhelmed. They just want to do a great job, grow a solid portfolio, and create income. But somewhere between 60 and 300 doors, managing rental properties turns into a daily grind—one that chews up your time, burns out your team, and caps your company’s growth.

Rental Property

BetterWho

JULY 17, 2025

Property Management Advertising: 7 Strategies That Actually Attract the Right Clients Most property managers don’t start their day thinking about marketing. But the ones who scale? They know property management advertising is more than just a boost—it’s a business multiplier. And in 2025, the game has changed. Owners are savvier. Competition is fiercer.

Property Management

BetterWho

JULY 24, 2025

Property Management Programs: What Are They? Most property managers hit a wall. They’ve got a decent portfolio , they’re juggling multiple hats, and they’ve downloaded every shiny tool out there, but their business still feels stuck in the chaos. You might ask: Why? Because tools alone aren’t enough. What you need are property management programs, comprehensive systems that tie together technology, training, and team development.

Property Management

BetterWho

JULY 17, 2025

If you’re serious about growing your property management business , you can’t afford to waste hours on cold calls or let leads slip through the cracks. The fastest-growing property managers are building lead systems that run automatically—giving them more property management leads while saving time. Whether you’re a solo operator or scaling up, these tools will help you capture, nurture, and convert leads more effectively—without burning out your team. 1.

Property Management

BetterWho

JULY 11, 2025

[link] Scaling a property management company isn’t just about getting more doors. It’s about creating a business that doesn’t fall apart under pressure. At BetterWho, we work with growth-minded property management entrepreneurs every day. Whether you’re stuck managing rental properties solo or leading a growing team , the leap from “I wear all the hats” to “I lead a scalable business” comes down to solving one core issue: your biggest growth bottleneck.

Property Management

BetterWho

JUNE 17, 2025

Top 7 Property Management Programs for Scaling Your Business in 2025 If you’re serious about growth in property management , then investing in the right property management programs isn’t optional—it’s essential. With shifting tenant expectations, increased competition, and more tech than ever to navigate, choosing programs that actually help you scale is the difference between staying stuck and building a thriving property management business.

Property Management

BetterWho

JUNE 10, 2025

If you’re a property management business owner trying to scale, you’ve probably heard the term executive coaching tossed around in leadership circles. At the same time, you’ve likely been exposed to industry coaching tailored specifically to property managers. So what’s the difference? And more importantly—which one actually moves the needle for your business?

Property Management

BetterWho

JULY 31, 2025

Why Disasters Break Property Management Businesses and How to Build One That Lasts In the wake of the recent earthquake in Russia, one truth is clear: disasters don’t discriminate. Whether it’s earthquakes, hurricanes, wildfires, floods, or even cyberattacks, every property manager needs a plan not just to protect buildings—but to protect their property management business operations.

Property Management

BetterWho

JULY 1, 2025

Why Software Alone Isn’t the Answer There’s no shortage of tech promising to simplify managing rental properties. But if you’re relying on software without strategic support, you’re probably missing out on growth. That’s where BetterWho comes in. We’re not just here to point you to tools—we help you build the people and systems that make those tools actually work.

Property Management Software

BetterWho

JULY 22, 2025

The Best Free Property Management Classes Managing properties is no small feat—especially when you’re just starting out. If you’re hunting for free property management classes , it’s likely because you’re trying to gain clarity, avoid costly mistakes, and build a foundation for success. And that’s smart. But here’s what most new property managers don’t realize: Free classes are a great starting point —but not a growth strategy.

Property Management

BetterWho

JUNE 12, 2025

If you’re a property management business owner trying to scale, you’ve probably heard the term executive coaching tossed around in leadership circles. At the same time, you’ve likely been exposed to industry coaching tailored specifically to property managers. So what’s the difference? And more importantly—which one actually moves the needle for your business?

Property Management

BetterWho

APRIL 18, 2025

Discover how a property management coach can transform your business growth with real advice, tools, and strategy. Feeling Stuck in Your Property Management Business? If youre like most property management entrepreneurs, you didnt start your company to spend every day putting out fires. Maybe youre stuck in the weeds. Maybe youre constantly answering questions your team should already know.

Property Management

BetterWho

JULY 24, 2025

How to Become a Property Manager-and Actually Build a Business If you’ve ever thought about how to become a property manager , you’re not alone. With rising rental demand and more investment properties hitting the market, property management is one of the most sought-after career paths in real estate. But while the technical steps are easy to Google… the real question is: How do you become a property manager who thrives—without burning out?

Property Management

BetterWho

MAY 28, 2025

Most guides will tell you to register an LLC, get licensed, and open a bank account. Cool but thats not what builds a business that actually runs without you. At BetterWho, weve helped dozens of property management entrepreneurs stop being the bottleneck and start building something real with systems, team structure, and strategy from day one. In this guide, well walk you through what it really takes to start a property management company that doesnt just survive but grows.

Property Management

BetterWho

APRIL 4, 2025

If you’ve ever asked, “What is KPI in property management?” you’re not alone. KPI stands for Key Performance Indicator , and in the property management business, its your north star. These metrics are how successful property managers track progress, identify weaknesses, and make data-driven decisions. From improving tenant satisfaction to increasing profitability, KPIs are the foundation of success for any property management company.

Property Management

BetterWho

APRIL 22, 2025

Why Most Property Managers Stay Stuck Learn how working with a property management coach helped business owners shift from reactive to strategic thinkingand discover how to run a property management business more efficiently and with less stress. What Got You Here Wont Get You There If youre feeling stuck in your property management businesstreading water with 100-300 doors and working nights just to keep upyoure not alone.

Property Management

BetterWho

JULY 29, 2025

Why Fee Structure Is a Leadership Issue Ask any property manager where their revenue comes from, and they’ll point to their management fees. But ask them why they aren’t charging for all the services they provide, and things start to get shaky. The truth is, your fee structure isn’t just about math. It’s a leadership decision —one that reveals how confidently you run your property management business , how well your team aligns with your pricing, and how clearly you communicate value to ow

Property Management

BetterWho

MAY 8, 2025

Why Property Management Training Matters Whether you’re just starting a property management business or scaling fast, training is the key to consistent growth. But the good news? You dont have to spend thousands of dollars or get lost in YouTube rabbit holes. There are property management training resources available onlinemany of them freeand they can help you master the fundamentals, like NARPM Training Courses , sharpen your leadership, and grow your business with confidence.

Property Management

BetterWho

APRIL 24, 2025

Tenant Management for Property Managers Understanding the essentials of tenant management , why it matters, and how property managers can improve operations and tenant satisfaction. What Is the Meaning of Tenant Management? Tenant management refers to the processes and practices property managers use to oversee tenant relationships. This includes handling lease agreements, rent collection, maintenance requests, communication, and conflict resolution.

Property Management

BetterWho

APRIL 8, 2025

BettyWho: Your AI Ops Coach Introducing BettyWho, your AI Ops Coach , that brings structure and simplicity to your property management company. Learn from a trusted property management coach how to turn team chaos into operational clarity. What Is BettyWho? BettyWho is more than just softwareshes your AI-powered Property Management Coach built to support busy teams and business owners in documenting operations, answering questions, and removing the daily friction of running a property management

Property Management

BetterWho

APRIL 8, 2025

BettyWho: Your AI Ops Coach Discover how BettyWho, your AI Ops Coach , brings structure and simplicity to your property management company. Learn from a trusted property management coach how to turn team chaos into operational clarity. What Is BettyWho? BettyWho is more than just softwareshes your AI-powered Property Management Coach built to support busy teams and business owners in documenting operations, answering questions, and removing the daily friction of running a property management bus

Property Management

BetterWho

MAY 20, 2025

What Property Maintenance Really Means When people search for “what is property maintenance,” theyre usually looking for a basic definition: fixing things when they break, scheduling inspections, or coordinating vendors. But for property managers trying to scale , that definition barely scratches the surface. Heres the truth: property maintenance is either a lever for growth or a sinkhole for your time, money, and sanity.

Property Maintenance

BetterWho

MARCH 14, 2025

The Mistakes Property Managers Make When Hiring a BDM If youre looking to grow your property management business, hiring a Business Development Manager (BDM) seems like a no-brainer. More leads, more doors, and more revenue. But many property management business owners make serious missteps in this processturning what should be an asset into a costly mistake.

Property Management

BetterWho

MARCH 19, 2025

How Property Managers Can Create an Effective Accountability Chart vs. Traditional Org Charts Learn how an accountability chart can improve leadership , team accountability, and growth in your property management business. Discover key strategies for success. Why Your Property Management Business Needs an Accountability Chart When it comes to structuring a growing property management company, most business owners rely on a traditional org chart to define roles and reporting structures.

Property Management

BetterWho

JANUARY 31, 2025

The Future of AI in Property Management: Whats Next for 2025? AI technology is redefining the property management industry. From streamlining operations to enhancing tenant experiences, AI tools offer transformative solutions for property managers who want to grow and future-proof their businesses. As a pioneer in AI innovation for property management, BetterWho is dedicated to helping you stay ahead of the curve.

Property Management

BetterWho

FEBRUARY 17, 2025

Leading Your Property Management Team in 2025: A Growth-Focused Approach In property management, success depends on leadership. Whether youre managing local employees or remote team members , the way you guide, support, and empower your team determines how smoothly your operations run. But leadership in 2025 isnt just about delegating tasksits about leveraging technology, setting clear expectations, and fostering a high-performance culture.

Property Management

BetterWho

MARCH 7, 2025

From Chaos to Clarity: How to Create a Remote Team Playbook for Your Property Management Business In todays evolving industry, property management companies are increasingly shifting to remote teams to improve efficiency and tap into a wider talent pool. While this transition offers incredible benefits, it also brings challengeslike communication gaps, inconsistent processes, and lack of accountability.

Property Management

BetterWho

MARCH 14, 2025

The Mistakes Property Managers Make When Hiring a BDM If youre looking to grow your property management business, hiring a Business Development Manager (BDM) seems like a no-brainer. More leads, more doors, and more revenue. But many property management business owners make serious missteps in this processturning what should be an asset into a costly mistake.

Property Management

BetterWho

MARCH 19, 2025

How Property Managers Can Create an Effective Accountability Chart vs. Traditional Org Charts Learn how an accountability chart can improve leadership , team accountability, and growth in your property management business. Discover key strategies for success. Why Your Property Management Business Needs an Accountability Chart When it comes to structuring a growing property management company, most business owners rely on a traditional org chart to define roles and reporting structures.

Property Management

BetterWho

FEBRUARY 26, 2025

AI in Property Management: Separating Hype from Reality Artificial Intelligence (AI) is revolutionizing various industries, and the property management business is no exception. However, amidst the excitement, it’s crucial for property managers to distinguish between what’s merely hype and what genuinely delivers value. This article delves into the practical applications of AI in property management, highlights tools making a real impact, and debunks common myths surrounding AI in th

Property Management

BetterWho

MARCH 19, 2025

How Property Managers Can Create an Effective Accountability Chart vs. Traditional Org Charts Learn how an accountability chart can improve leadership , team accountability, and growth in your property management business. Discover key strategies for success. Why Your Property Management Business Needs an Accountability Chart When it comes to structuring a growing property management company, most business owners rely on a traditional org chart to define roles and reporting structures.

Property Management

BetterWho

JANUARY 3, 2025

How to Generate Rental Leads Generating rental leads is one of the most crucial tasks for property managers and property management companies. Without a steady stream of interested tenants, managing rental properties becomes a game of catch-up. Whether you’re just starting or youve been in the industry for years, there are always new strategies to explore.

Media

BetterWho

DECEMBER 3, 2024

Expert Advice for Property Managers Managing rental properties can feel like spinning a dozen plates at once. Between keeping tenants happy, maintaining properties, and marketing your services, the job demands a unique mix of organizational skills and creativity. Whether you’re a seasoned professional or just starting, having actionable advice for property managers can help you optimize your operations and thrive in a competitive market.

Property Management

BetterWho

DECEMBER 6, 2024

AI in Property Management: A Double-Edged Sword Artificial intelligence (AI) is transforming the property management industry, streamlining tasks like tenant screening, marketing, and rent collection. However, recent events, such as the lawsuit involving SafeRent Solutions, highlight the importance of balancing efficiency with fairness. For property managers navigating this evolving landscape, theres a lot to learnand even more to gainwhen leveraging AI ethically.

Consulting