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10 most common marketing mistakes property managers make

Buildium

Property management marketing isn’t just about listing properties; its about creating a brand, engaging with potential tenants, and maintaining relationships with current ones. In this post, well explore the ten most common marketing mistakes property managers make and how to avoid them.

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What Is KPI in Property Management?

BetterWho

If you’ve ever asked, “What is KPI in property management?” KPI stands for Key Performance Indicator , and in the property management business, its your north star. These metrics are how successful property managers track progress, identify weaknesses, and make data-driven decisions.

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28 marketing strategies for property management companies

Buildium

In a competitive market, effective marketing strategies for property management companies can set your business apart and attract a steady flow of clients. Theres a lot of strategies out there, and some may be better suited for your company and management style than others.

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Property Management Expansion: Strategies for Successfully Entering New Markets

Zeevou

Property management expansion into new markets presents a prime growth opportunity , enabling property managers to tap into new revenue streams and diversify their portfolios. Expanding allows managers to reach wider audiences, boost occupancy rates, and reduce the risks of relying on a single location.

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Building a Competitive Property Management Maintenance Team: It’s More Just Hiring

Buildium

As a property manager, you know that maintaining your properties efficiently is an integral part of your success. But if youre like many property managers, you probably started out by relying on vendors to deliver maintenance services. This role can be part-time or full-time and may still be a 1099 contractor.

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How to create a winning property management marketing plan in 2025

Buildium

Success in property management often comes down to planning. Thats especially true when it comes to marketing your business and the properties in your portfolio. This post will walk you through how to craft a winning property management marketing plan tailored to meet your specific business needs.

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Maximize Sales: Improve Channel Performance Data

Tokeet

Many property managers, hosts, and property owners struggle to see which parts of their business actually bring in revenue. A property manager might spend a lot on advertising on one platform without knowing if it leads to bookings. This makes managing channel partner performance easier.