What does OTA growth mean for short-term rental property managers (2025)
Rentals United
MAY 22, 2025
In Q42024, Airbnb reported a 12% increase in booked nights, Expedia saw a 15% uplift, and Booking.com recorded an impressive 19% growth when compared to the previous year. Expedia s focus on loyalty members, who now account for over 50% of bookings, signals the need for managers to optimize for repeat guests. What is OTA growth?
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