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Social media marketing for property management: How to build a strong presence on the right channels

Buildium

As a property manager, you already know that, to find new clients and tenants, youll have to meet them where they are. These days, that means knowing which social media channels they’re on and how to market effectively on those platforms. By doing so, youll be seen as knowledgeable and responsive.

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10 most common marketing mistakes property managers make

Buildium

Property management marketing isn’t just about listing properties; its about creating a brand, engaging with potential tenants, and maintaining relationships with current ones. In this post, well explore the ten most common marketing mistakes property managers make and how to avoid them.

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Property managers, here are the 5 top leasing trends of 2025

Buildium

Despite shifting market conditions, the property management industry continues to grow at a stellar rate. According to Buildiums 2025 Property Management Industry Report , 82% of the management companies we surveyed experienced portfolio growth within the last two years.

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Choosing an apartment management certification: Tips and comparisons

Buildium

Apartment management demands a diverse skill set and constant adaptation. Earning an apartment management certification validates your expertise, boosts your credibility, and advances your career. This detailed guide covers everything residential property managers need to know about apartment management certification.

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Creating custom experiences for owners: What property managers need to know

Buildium

Did you know that two-thirds of rental owners expect top-tier customer service from their property management company? Why Personalized Service Matters in Property Management Every property owner has unique goals and needs, which is why personalized service is a must-have in todays market.

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Smart Renovations That Boost Rental Value: Tech-Driven Upgrades for Modern Apartments

American Apartment Owners Association

The trends come and go, while tenants are becoming more demanding in terms of house appliances and smart technologies that should be installed inside your apartment. Modernize Your Kitchen Whether you own a big apartment or a small studio, the kitchen often becomes the heart of the place. Energy-Efficient Tech.

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28 marketing strategies for property management companies

Buildium

In a competitive market, effective marketing strategies for property management companies can set your business apart and attract a steady flow of clients. Theres a lot of strategies out there, and some may be better suited for your company and management style than others.