This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Propertymanagement marketing isn’t just about listing properties; its about creating a brand, engaging with potential tenants, and maintaining relationships with current ones. In this post, well explore the ten most common marketing mistakes propertymanagers make and how to avoid them.
Despite shifting market conditions, the propertymanagement industry continues to grow at a stellar rate. According to Buildiums 2025 PropertyManagement Industry Report , 82% of the management companies we surveyed experienced portfolio growth within the last two years.
In today’s fast-paced real estate landscape, propertymanagers are expected to juggle a growing number of responsibilities—everything from tenant communications and maintenance coordination to financial reporting and marketing. Enhance Tenant and Owner Communication Clear, timely communication is essential in propertymanagement.
Property technology often called proptech covers a range of technologies, many of which have an outsized impact on propertymanagement. For propertymanagers, understanding proptech and the various tools and platforms that fall under its umbrella helps you stay ahead of the curve, save time, and improve tenant experiences.
Propertymanagement involves balancing repetitive tasks with high-quality, personalized service. This post details the most valuable propertymanagement tasks to automate. Automate access control by adopting smart locks, mobile credentials, biometric scans, or key cards integrated with cloud management platforms.
In a post-pandemic, tech-enabled world, the term virtual propertymanagement company has moved from experimental concept to a proven business model. What Is a Virtual PropertyManagement Company? Others are solo operators managing a tight, streamlined portfolio from anywhere with Wi-Fi.
If you put the tips in this article into action, you will use AI tools to draft emails, letters, social media posts and listing descriptions better than 99% of propertymanagers. Where to use AI in propertymanagement The great thing about AI is that if you can use it for one application, you can use it for many.
Propertymanagement and the essential role of policies, written communication and procedures for the year ahead. By The Fair Housing Institute As the new year begins, propertymanagement professionals have the opportunity to reflect on foundational practices that ensure both compliance and operational excellence.
Make sure your listing is detailed with descriptions, clear pricing, and essential property features. Pro Tip: Propertymanagement software can help you create better listings in less time and syndicate them across top listing sites in just a few clicks. Read More: S ocial Media Marketing for PropertyManagers 3.
This detailed guide covers everything residential propertymanagers need to know about apartment management certification. Below are some well-known apartment management certifications. For an overview of the broader propertymanagement certifications out there, check out this video: 1.
A leasing agent is the person who helps landlords rent out their properties, such as houses, apartments, or even commercial spaces like offices or retail stores. Luckily, an experienced propertymanagement company in Northern Virginia can handle all these leasing tasks for you—and even take care of managing your property.
Here are several well-known methods of conveying messages you can utilize as a landlord or propertymanager: In-Person Communication: Face-to-face interactions encourage transparent dialogue, enabling prompt inquiries and responses, especially concerning complex lease agreements and rental concerns.
Email blasts and social media posts can be more flexible. Pools and common areas: Remind residents about pool safety, occupancy limits, and hours of use (if applicable). Social Media Groups: If your community uses a Facebook group or other social media pages, you can use them as casual and effective ways to reach residents.
As the rental market begins to normalize and return to pre-pandemic levels, here is how propertymanagers can maintain margins. For propertymanagers, the name of the game is adapting business practices to maintain margins. Clear policies for pets, security deposits, and the application process.
In this blog post, well explore how vacation rental automation enables efficient propertymanagement and saves time. The Role of Automation in Efficient PropertyManagement Vacation rental automation in propertymanagement refers to the use of technology to handle repetitive, time-consuming tasks without manual intervention.
Whether you manage a single-family home or an extensive rental property portfolio, digital marketing strategies are key to reducing vacancies and growing your propertymanagement business. Propertymanagers can use content to address tenant concerns or share details about local amenities.
At Real PropertyManagement Choice, weve been hyper-focused on avoiding vacancy because we know how unnecessary it is. Of course you want to price your property for profitability. Its a balancing act, and a propertymanagement company with good data can be your secret weapon when it comes to pricing in a way that avoids vacancy.
Background checks are the most important tool in a landlords screening process, according to a survey of 700 landlords by the property-management software company RentRedi and the real estate investment-strategy company BiggerPockets. The survey showed that landlords use multiple sources in tenant screening.
Immigration authorities have issued subpoenas demanding that landlords turn over leases, rental applications, forwarding addresses, identification cards and other information on their tenants, according to the Associated Press. A rental application can include work history, marital status and family relationships.
Diversifying the Channel Mix A communitys marketing mix typically includes such reliable industry standards as ILS, community websites and social media platforms. Paid social is increasingly effective at generating interest and driving tour sign-ups and applications.
As an experienced propertymanager in Baltimore , we can tell you that a condo is a private home thats part of a larger building or community made up of similar units. At Bay PropertyManagement Group, we can handle all of the above and more, so you don’t have to. appeared first on Bay PropertyManagement Group.
For technology leaders, its critical to understand how the practical applications of AI can help leverage its potential to drive efficiency, enhance decision-making, and gain a competitive edge. Energy Management Scenario: A PropertyManager oversees a large office building with inconsistent energy usage patterns.
Discover How Cutting-Edge Marketing Tools Help Redding Landlords Attract Quality Tenants in Record Time Creative Strategies for Filling Vacancies Quickly Filling a vacancy can feel like a race against time for property owners. Heres how you can attract quality tenants faster and keep your property thriving.
SEO, Google Ads, and social media are top-performing channels for driving high-quality traffic. When we deliver results, propertymanagers are grateful, and they ultimately recognize the value of perseverance and expertise. The tourism sector is fortunate to have the ideal target audience on social media.
Safety and compliance : You must adhere to Airbnb’s safety guidelines and any local regulations applicable to your activity Apply and list your experience Sign in at airbnb.com/host/experiences. Rich messaging: Coordinate guests and service providers via group chats and media-rich messages.
Common income categories for Airbnb hosts include: Rental Income (earnings from guests) Cleaning Fees Cancellations or Late Fees Pet Fees (if applicable) Service Fees (revenue from additional services such as airport picks or private tours) Tip: Keep these income sources separate so you can see the breakdown clearly when reviewing your profits.
Weve put together some guidelines and information based on our Gardena propertymanagement experience and expertise, which can help you understand the fair housing laws and what you really need to know. Tenant Selection Selection criteria should be consistent and applied equally to all applicants. You need to remain compliant.
Municipal and Regional District Tax (MRDT / MDRT) Applicable in participating areas (check local authority). We strongly encourage buyers and investors to conduct their own due diligence, consult a short-term rental advisor, and work with a local propertymanager or revenue specialist before making investment decisions.
The key factors affecting this duration include: Completing the required pre-licensing education Scheduling and passing the real estate exam Submitting the application and undergoing a background check Some aspiring agents opt for Aceable real estate agent courses to complete their pre-licensing education faster through online programs.
As the new year begins, propertymanagement professionals have the opportunity to reflect on foundational practices that ensure both compliance and operational excellence. For propertymanagement companies of all sizes, the creation of a basic fair housing policy is non-negotiable.
It’s one of the propertymanagement industry’s most pressing pain points. . While the average turnover rate across all industries stands at 22% , the propertymanagement industry has a turnover rate of 32.7%. . So what can be leaders and managers do to improve retention? Employee retention. Identify what motivates.
Rebranding can be an exciting milestone for your propertymanagement companya chance to modernize your image, expand into new markets, or better reflect your vision. For propertymanagement companies, SEO is important because it helps attract property owners and tenants searching for services in your area.
This can greatly broaden the impact of your marketing efforts while reducing the number of in-person showings required to lease a property. As you gather applications, simplifying your screening process as much as possible is essential for faster turnaround. Call us at 207-550-0776 or connect with us online today!
Data analytics has become a powerful tool for rental propertymanagers and owners intently looking to make informed decisions in today’s evolving rental market. One way it does this is to take in which channels (social media, websites, rental sites, etc.) attract the most qualified renters to your properties.
A tenant screening report , including criminal reports, must be run on each rental applicant so that lawbreakers will not become tenants and become a threat to their neighbors. Entry points to the property and apartments should be fortified by creating a security system with video surveillance cameras.
Data analytics has become a powerful tool for rental propertymanagers and owners committed to make informed decisions in today’s evolving rental market. All of these are indispensable in improving the value and profitability of rental properties. attract the most qualified renters to your properties.
As the new year begins, propertymanagement professionals have the opportunity to reflect on foundational practices that ensure both compliance and operational excellence. For propertymanagement companies of all sizes, the creation of a basic fair housing policy is non-negotiable.
Here are several well-known methods of conveying messages you can utilize as a landlord or propertymanager: In-Person Communication: Face-to-face interactions encourage transparent dialogue, enabling prompt inquiries and responses, especially concerning complex lease agreements and rental concerns.
Ultimate PropertyManagement Automation: Tokeet Advance Since 2015, Tokeet has been a pioneer in the propertymanagement industry. Our platform has become a trusted name, helping countless propertymanagers and rental owners streamline their operations with ease.
You must stay on top of the house repairs, keep an open line of communication with tenants, and ensure the property meets all legal and safety requirements. Moreover, you will have to handle this all yourself unless you hire a propertymanagement company to support you. Renting out your house can give you several benefits.
Check each applicant’s references, credit history, and background carefully. Your rental property needs to be advertised in today’s world on social media, the internet, and any other places that are acceptable. If you’re just starting out, spend some time to schedule annual property maintenance.
This can assist in expanding the range of your advertising activities while reducing the number of in-person showings needed to lease a property. As you gather applications, speeding up your screening process as much as possible is essential for faster turnaround. Call us at 405-463-0040 or connect with us online immediately!
As a propertymanagement company, we understand that things come up. While this is not ideal for landlords or propertymanagers, you can do a few things to make the process easier. After all, the more places you list the property, the more likely you’ll find a qualified tenant quickly.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content